Pricing for Client Acquisition Infrastructure

Optnx appointments range from $21 to $100 per qualified appointment depending on the campaign type, audience, targeting difficulty, and qualification depth. Test campaigns start at $21, standard appointments at $50, premium at $75, and AI-qualified executive appointments at $100. Every campaign includes a setup fee and most ongoing campaigns include a monthly management fee.

A qualified appointment means the prospect has been scheduled through the campaign path and meets the campaign's agreed audience, role, and fit requirements. Qualification criteria are defined upfront during campaign setup — including target role, audience segment, and any specific fit requirements relevant to your offer. Appointments that don't meet these criteria are not counted as qualified.

No. The $21 per appointment price is a test campaign / launch pricing option designed to validate a new market, offer, or audience. It is not the default for every audience type. Standard campaigns start at $50 per appointment, with higher-tier campaigns ranging up to $100 based on audience complexity and qualification depth.

Higher-cost appointments target higher-value, harder-to-reach audiences. These include executive buyers, fractional CFOs, CPAs, benefits brokers, commercial advisors, and professional referral sources. They require deeper qualification, campaign-specific intake logic, AI-assisted follow-up routing, and stronger post-booking support. The $100 tier is designed for complex B2B offers and multi-step client acquisition systems where the conversation itself carries significant revenue potential.

No, appointments can be run alone. The appointment campaigns work independently. However, appointments perform better when prospects can research your company before the meeting, follow up with useful content after, and revisit trust-building pages between conversations. Follow-up, search visibility, authority content, and landing pages all improve trust and conversion rates. You can add infrastructure services over time as your needs grow.

Optnx is client acquisition infrastructure — broader than SEO or lead generation. We install scheduled conversations, AI search visibility (including SEO, GEO, and AI answer engine optimization), AI conversation follow-up, LinkedIn relationship building, authority content, landing pages, and content distribution. These work as a connected system designed to turn interest into booked conversations, not just generate leads or traffic.

No. Optnx does not guarantee revenue, closed deals, or client acquisition outcomes. We help create qualified scheduled conversations and the infrastructure around them — but the outcome of any individual conversation depends on your offer, market, pricing, sales process, and the prospect's decision-making. What we guarantee is the infrastructure: the campaigns, the qualification paths, the follow-up systems, and the visibility assets that create the conditions for more conversations.

Yes. The appointment test campaign ($295 setup, $21 per appointment) is designed specifically to validate audience and offer fit before committing to a larger build. It includes 10–20 appointments, basic qualification, calendar routing, and a report. There is no long-term commitment and no monthly fee during the test. If the test validates the audience, you can upgrade to a standard, premium, or executive campaign.